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  • Audience Data

Bounce

Bounce, a top 10 network for African Americans, targets A18-49 and A25-54 providing entertainment that informs and empowers viewers. Programming features original scripted dramas and sitcoms, iconic acquired series, award-winning movies, The Bounce Trumpet Awards, live sports with Premier Boxing Champions and more. Bounce provides OLV content within our FEP on bouncetv.com and the Bounce TV app, as well as opportunities to leverage our social media platforms. The company is new to the SVOD space and launched the OTT application, Brown Sugar, which features movies, as well as long and short form digital content. Your New Choice.

Source: Nielsen, Ratings Analysis Time Period Report, L+SD, 1Q18 (1/1/18-4/1/18), Prime (M-Su, 7P-11P)

• Utilize Bounce’s broadcast & cable campaign ratings for RFP proposals and post campaign audience delivery
• Mediaocean/Spectra enables buyers and planners to seamlessly access, manage and steward their client’s Bounce media schedule
• Analyze Bounce’s strong ratings to extend your client’s cable campaign reach with our OTA unduplicated viewers

Getting Started

Bounce inventory is available within Spectra DS and Spectra OX alongside traditional inventory sources and can be researched using the planning/ranker tool Nielsen Station ID BOUNCE. Spectra buyers can directly access Bounce inventory using Spectra's Automated Avails workflow to RFP and receive real-time avails based on their target audience, campaign and buying parameters.

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